In 2006, Ernst & Young, one of the world's leading professional services organizations, for the 10th time honoured especial entrepreneurial achievements. Some 350 candidates vied for the cherished title of "Entrepreneur of the Year". Of them, just short of 100 reached the final - and they included BRITA. The jury was convinced specifically by BRITA's enduring growth and record in the field of innovations.
Best Companies
BRITA UK has been listed in the highly respected Sunday Times Best Small Companies to work for in the UK every year since it's launch in 2003. The Company is measured on eight areas: Leadership, My Manager, The Company, My Team, Training and Development, Giving Back to the community, Wellbeing and Fair Deal. In 2006, Best Companies Ltd (the research company that compiles the list) launched a new accreditation scheme to develop a standard in the UK for employee engagement. BRITA received a Two Star accreditation, which is described as "outstanding."
Investors in People
BRITA Water Filter Systems Ltd was awarded Investors in People status in December 2001 and were reassessed in February 2006 and have successfully maintained the Investors in People standards. The Company is totally committed to training and development and recognises the benefits to both the business and people who work within it.
Superbrands
In recognition of the development of the brand in the UK, BRITA UK has been awarded a place in the coveted list of Top 500 UK Superbrands in 2006. The list is compiled annually to recognise exceptional consumer brands, and their achievements. BRITA was selected initially through votes from an expert panel, the Superbrands Council and the final list was compiled in conjunction with YouGov, the UK's most accurate research agency. YouGov asked UK consumers themselves which brands they rate as Superbrands. A Superbrand is defined as having "established the finest reputation in its field and offers consumers emotional and tangible advantages over other brands, which (consciously or sub-consciously) consumers want and recognise.
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